Programme leader for BSc (Hons) Travel and Tourism
Tourism, Innovation, Marketing and Events
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Annette is the Programme Leader for BSc Marketing and a committed lecturer. Her main role is to oversee the coordination and delivery of the undergraduate Marketing degree.
Her diverse experience and motivation to teach stems from her knowledge and experience as a professional and over a decade of work within the Media, Marketing and Events sector
Annette's research is focused on Brand Marketing, Relationshiop Marketing, Consumer Behaviour and Active Learning. Recent work has focused on other areas of interest in Reflective Practice and Imposter Syndrome, and she is currently carrying out investigations related to Women in Governance.
Annon, P., Warner, A and Lukadi, M. (2017) Establishing a community of practice to aid the development of teaching fellows, Widening Participation within the context of economic and social change. FACE
Annon, P., Warner, A and Lukadi, M. (2016) ‘Establishing a community of practice to aid the development of teaching fellows’ Proceedings of the FACE 2016 Conference. Belfast
Hawela, M, Warner, A, Annon, P (2016) Creating a conducive Blended Learning Environment for the Hotels and Tourism Students in Egypt: The Flipped Learning Approach, Tourism Future in the Arab region and Middle East: Challenges and potentials, Minia University International Conference, Egypt
Annette is experienced at teaching undergraduate and professional courses. She has contributed to courses ranging from a core module shared across multiple undergraduate programmes (Marketing and Communications), to Professional Tourism courses (Virgin Ticketing).
Key areas of interest are:
Strategic Marketing and Planning
Impact and Engagement
In line with the College's objectives, Annette actively participates in faculty activities and is currently a member of the Faculty Board and various College wide initiatives.
Research and Consultancy
Professional Affiliation /Roles:
Member of the Chartered Institute of Marketing
Fellow of the Higher Education Academy